Millennial’s now a days is very fascinated in terms of foods and travelling.
Millennial’s we want to experiences are the new wealth and food provides one of life’s most pleasurable experiences, where there’s always something new to try when you travel. Millennial’s like to eat through a bite, they bring their food to life through phone pictures and social media posts.
motivated by their passion for keeping up with food trend such as cuisine and organic food, Millennial’s will open up their wallets to go out and try new dishes.
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As a Millennial’s in Philippines are looking for unique experiences and activities, delicious food, shopping and a bit of luxury on their vacations, and overall, they are the most receptive to advertising influence. Millennial’s are the pickiest generation, it seems to overlook the blatant fact that millennial’s are producing some of the most experimental, trendy food, creating options that did not exist previously.

Trying local foods has always been a part of travel. Anyone with a social media account will tell you that photos are an integral part of the millennial food experience. Cooking a new recipe at home, they’re happy to broadcast their tasty dishes to the world. And, let’s face it most of us are happy to take a peek, even if it’s our guilty little pleasure

It’s a pleasure, always, to eat good food. But I honestly believe it’s an important part to experiencing and even understanding a new culture. Some places even go so far as to designate their local culinary traditions as tourist attractions.